STQRY Collect overview

Who buys STQRY Collect

Describe the three kinds of customer who buy Collect
Recognise what gets a prospect looking
Spot a Collect conversation inside an Apps or Kiosk deal

Who do we sell to?

STQRY Collect customers fall into three groups.

Group	Examples
Councils and libraries	Palmerston North, Horowhenua, Feilding, Hobsons Bay, Archives Central
Indigenous and cultural-heritage museums	Sncewips Heritage Museum, Penobscot Nation Museum, Friends of Minidoka
Existing STQRY customers	Minidoka bought an app first; the NSW Supreme Court added Collect alongside its app

Councils and libraries in New Zealand and Australia are where Collect started, and where it's strongest. Indigenous and cultural-heritage museums are the group growing fastest, in Canada and the US as well as here.

What does a good prospect look like?

A local history or archive collection
Thousands of records, not millions
A small team, no developer
A community that knows the material

A visitor walking through a city street, looking at her phone.

What gets them looking?

The current system is failing or unsupported
A migration they've been putting off
An anniversary, a grant, or a new archive
They already have a STQRY app or kiosk

Check your understanding

Which three kinds of customer buy Collect?
A museum buying a kiosk mentions their photo archive. What do you ask?
A prospect is waiting on a grant. Why does that matter?

Councils and libraries, Indigenous and cultural-heritage museums, and existing STQRY customers.

What they do with it today, and who can see it. If the answer is "a shared drive" or "an old website", that's a Collect conversation.

The grant decides the budget and the timing. Find out what it's for and when it closes, so our proposal fits it.

Connecting People, Places and Stories.

Back to the lesson Next module: Where STQRY Collect wins